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The Future of Finance: How AI in Financial Services Empowers Humans

Artificial Intelligence (AI) is not just a buzzword anymore but a transformative technology reshaping industries by enhancing human capabilities and streamlining operations.

The use of AI can make processes simpler — allowing for data analysis and prediction of large datasets — leading to increased efficiency in any industry including finance However, this does not imply that AI innovation could take over the world with robots by replacing humans.

Instead, it is about humans and intelligent machines working together as a powerful team. The Human-AI Collaboration unlocks the true potential of AI in financial services, driving a significant transformation.  

The Rise of AI in Financial Services

Financial sector has always been an early adopter of technology. Traditional AI, particularly machine learning, was first used in the financial sector in the late 2000s. Once again the financial industry is driving the adoption of AI thanks to the latest developments in generative AI. The financial services industry reportedly invested approximately 35 billion US dollars into AI in 2023, with the banking sector contributing to nearly 21 billion USD.

The future is bright for generative AI in the finance sector. According to Statista, the global generative AI market in finance is expected to grow significantly — having a compound annual growth rate (CAGR) of 28.1% between 2023 and 2032 — resulting in a market size worth 9.48 billion USD by year 2032.

Fig 1 – Market size of generative artificial intelligence (Al) in the financial services industry in 2022, with forecasts from 2023 to 2032 (in billion U.S. dollars)

Source https://www.statista.com/statistics/1449285/global-generative-ai-in-financial-services-market-size/

AI technologies such as machine learning, natural language processing and robotic process automation (RPA) have influenced financial sector operations. The field of AI in Financial Services is extensive, ranging from automation of simple tasks to providing complex predictive analytics. Some applications of AI are:

  • Fraud Detection and Risk Management: AI can process real-time large data sets to detect any suspicious patterns, anomalies or probable instances of fraud with more accuracy and much faster than the traditional methods. Machine learning models keep evolving with every new piece of data learned, making them more effective over time.
  • Algorithmic Trading: By analysing real-time marketing data, Artificial intelligence trading softwares, are capable of tracking market dynamics, identifying trading opportunities, executing trades within milliseconds. They outperform the traditional investment strategies. 
  • Customer Service and Chatbots: AI-powered chatbots and virtual agents are capable of providing 24/7 instant customer support. These bots can answer frequently asked queries while providing a personalised interaction based on the customer’s history. 
  • Credit Risk Assessment: AI tools can analyse a borrower’s financial health with the help of various data sources, including social media and online payment history. This leads to more inclusive and accurate credit scoring. The use of AI tools in risk assessment can also open up financial opportunities for those who may have been previously excluded from traditional lending practices. 
  • Regulatory Compliance: AI can help w͏ith following regulatory compliances by automating ta͏sks like dat͏a analysis and report͏ing. 
  • Tailored Recommendations: Generative AI can give personalised investment strategies, loan and insurance options based on  analysing a client’s financial goals, financial history, risk tolerance and market trends.
  • Automated Wealth Management: AI-powered robo-advisors can manage investment portfolios based on predetermined algorithms and client risk tolerance. They use data insights to optimise the client’s investment strategy and potentially boost their returns.
  • Stress Testing and Scenario Planning: Generative AI can be used to create hypothetical market scenarios based on historical data as well as current trends. The stress testing allows financial institutions to create robust risk management strategies.

Fig 2 – Use of AI in Financial Services

The Power of Human-AI Collaboration

AI offers numerous advantages to the financial sector. This allows financial institutions to foster a more dynamic and customer-focused environment. However, it is crucial to acknowledge the limitations of AI as well. AI algorithms are data-driven and can identify patterns. This helps in making financial predictions based on historical information. However, AI lacks human abilities like critical thinking, creativity, empathy and ethical reasoning. This is where human expertise comes into play.

Human-AI collaboration in financial services combines the strengths of both companies to create a more robust and efficient ecosystem. By combining human intuition and judgement with the computing and analytical power of AI, financial institutions can achieve better results. 

AI can process and analyse data at  scale and speed beyond human capabilities. However, human judgement is essential to interpreting AI-generated insights and making strategic decisions. For example, AI can identify the latest trends and opportunities while doing investment management. In addition, a human fund manager can understand the context to make informed investment choices based on their experience.

Some of the benefits of human-AI collaboration are:

  • Improved Decision-Making: AI can provide data-driven insights to help human decision-makers in making accurate and effective financial decisions.
  • Enhanced Efficiency: AI can automate routine tasks. This can free up human resources to focus on more strategic and customer-focused activities.
  • Reduced Risk: AI can assist in fraud detection, risk management, and regulatory compliance, thereby reducing the risks faced by financial institutions.
  • Innovation and Creativity: Humans can leverage AI to explore new financial products, services, and business models, fostering innovation in the industry.
  • Improved Customer Experience: AI-powered tools can personalise customer interactions and provide a more efficient and satisfying experience.

Opportunities for Human-AI Collaboration

There are several key areas where AI and humans can collaborate to unlock significant opportunities in the financial services industry:

  • Personalized Wealth Management: AI has the ability to review customer information and market trends to suggest customised investment plans while human advisors can offer advice and emotional support. 
  • Enhanced Risk Management: With the help of AI risks and irregularities can be identified. At the same time, human analysts can interpret the data and make decisions on how to manage risks.
  • Fraudulent Activity Detection: AI has the ability to examine datasets to detect patterns. While human investigators can investigate further into questionable cases and take necessary actions.
  • Improved Customer Service: AI-powered Chatbots can handle basic queries. This allows human agents to focus on addressing customer issues and building stronger connections.
  • Cybersecurity Threat Detection: AI has the ability to monitor systems for vulnerabilities. While human cybersecurity experts can analyse threats and implement measures.
  • Training and Skill Development: In order to integrate AI into services, it will require learning and skill development for the employees. Companies will have to invest in training programs to equip their staff with the skills to collaborate effectively with AI systems. This investment will boost productivity and create a culture of innovation.

As AI in Financial Services technology continues to evolve, a vast range of innovative applications are likely to emerge in the financial services landscape.

Challenges and Considerations

While the potential for Human-AI Collaboration is significant, there are also challenges to consider:

  • Bias in AI Algorithms: AI algorithms have the potential to perpetuate biases in datasets resulting in outcomes. It is essential to prioritise fairness and transparency, in both the development and deployment of AI technologies.
  • Job displacement: AI technology has the potential to result in job reductions, within the financial services sector. To tackle this issue companies need to prioritise training and developing their staff empowering them to transition into positions that work alongside AI innovations 
  • Explainability and Trust: Financial decisions based on AI algorithms can be complex and difficult to explain. It is important to develop ‘explainable AI’ models. This transparency fosters trust among customers and employees and allows for smoother collaboration.
  • Regulatory Landscape: Regulations regarding the use of AI in financial services are still evolving. Financial institutions need to stay aware of the regulatory changes and ensure compliance.
  • Ethical Considerations: The use of AI in financial services raises ethical questions, particularly regarding bias and fairness. The biases in the existing data can lead to discriminatory outcomes. Financial institutions must prioritise ethical AI practices by regularly reviewing their algorithms to take steps to mitigate bias.
  • Data Privacy and Security: AI systems require large amounts of data to perform effectively. Ensuring the privacy and security of this data is critical, especially in the financial sector, where sensitive customer information is involved. To ensure data integrity, companies must implement strict data protection measures and comply with regulatory requirements.

Examples: Successful Human-AI Collaboration in Financial Services

JPMorgan Chase: COIN (Contract Intelligence)

JPMorgan Chase has deployed an AI-powered platform known as COIN (Contract Intelligence) to optimise its legal operations. COIN utilises natural language processing to examine complex legal documents and extract relevant information. This automation has drastically cut down the document review time from 360,000 hours to just seconds. Consequently, human lawyers are now able to concentrate on more strategic legal issues, thereby increasing overall efficiency and effectiveness.

HSBC: AI-Powered Customer Support

HSBC introduced an AI-powered virtual assistant named “Amy” to improve customer support services. Amy can handle routine customer inquiries, such as balance inquiries and transaction details, providing instant responses. When customers have more complex issues, Amy seamlessly transfers them to human agents, ensuring a personalised and efficient customer experience

BlackRock: Aladdin Platform

BlackRock, one of the world’s largest asset management companies, uses an AI-driven platform called Aladdin to manage its investment portfolios. Aladdin uses machine learning algorithms to analyse market data, identify investment opportunities, and assess risk. Human fund managers use the insights generated by Aladdin to make informed investment decisions. 

Fintelligenx’s Hyper – Building Secure and Compliant Cloud Architecture with Human-AI Collaboration

Financial institutions face a constant balancing act: driving innovation while adhering to strict regulatory compliance. Fintelligenx’s Hyper is an AI-powered platform that streamlines the process of building regulatory-ready cloud architecture specifically designed for the financial services industry, but with a crucial human element. The combination of AI’s efficiency and human expertise ensures a secure and compliant architecture from the outset. This minimises the risk of security breaches and regulatory fines.

Future Prospects of Human-AI Collaboration in Financial Services

The future of AI in Financial Services lies in further improving Human-AI Collaboration. As AI technology advances, financial institutions can explore new avenues for collaboration and innovation. Some of the areas of advancement can be in Explainable AI (XAI), AI-Driven Innovation labs and Collaborative AI Ecosystems. There is a need for all ecosystem participants to facilitate knowledge sharing, research, and the development of best practices for AI implementation in financial services.

To sum it up, AI in Financial Services is a powerful tool that, when combined with human expertise, can drive transformative change. Human-AI Collaboration offers opportunities for enhanced decision-making, improved customer experiences, and innovation. However, addressing challenges related to data privacy, ethics, workforce displacement, and trust is essential for successful integration. By embracing collaborative approaches and leveraging AI technologies, financial institutions can navigate the future with confidence, achieving sustainable growth and delivering value to their customers. 

At Fintelligenx, our mission is to eliminate this disparity, providing the essential tools financial organisations need to excel in the digital era. Our AI software teams, armed with a blend of technical and domain expertise, help address the industry’s critical talent shortage. Join us in revolutionising financial services and harness the full power of Human-AI collaboration. Discover how we can empower your organisation to thrive in the future of finance by contacting us today. 



References:

A. (2023, June 6). Banks’ reliance on AI to handle customer service worries consumer watchdog. www.business-standard.com. https://www.business-standard.com/finance/news/banks-reliance-on-ai-to-handle-customer-service-worries-consumer-watchdog-123060600970_1.html

Galeon, D. (2017, March 8). An AI Completed 360,000 Hours of Finance Work in Just Seconds. Futurism. https://futurism.com/an-ai-completed-360000-hours-of-finance-work-in-just-seconds

Gallin, L. (2023, September 13). BlackRock’s Aladdin technology: Touching all aspects of an evolving investment ecosystem. ReinsuranceNe.ws. https://www.reinsurancene.ws/blackrock-aladdin-investment-management-insurance/

Global generative AI market size in financial services 2022, with forecast to 2032. (2024, April 11). Statista. https://www.statista.com/statistics/1449285/global-generative-ai-in-financial-services-market-size/

Huang, Z., Che, C., Zheng, H., & Li, C. (2024, March 26). Research on Generative Artificial Intelligence for Virtual Financial Robo-Advisor. Academic Journal of Science and Technology, 10(1), 74–80. https://doi.org/10.54097/30r2kk80

Odonkor, N. B., Kaggwa, N. S., Uwaoma, N. P. U., Hassan, N. A. O., & Farayola, N. O. A. (2024, January 30). The impact of AI on accounting practices: A review: Exploring how artificial intelligence is transforming traditional accounting methods and financial reporting. World Journal of Advanced Research and Reviews. https://doi.org/10.30574/wjarr.2024.21.1.2721

Pallathadka, H., Ramirez-Asis, E. H., Loli-Poma, T. P., Kaliyaperumal, K., Ventayen, R. J. M., & Naved, M. (2023). Applications of artificial intelligence in business management, e-commerce and finance. Materials Today: Proceedings, 80, 2610–2613. https://doi.org/10.1016/j.matpr.2021.06.419

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Author

Abhay Chrungoo, Co-founder & CEO, Fintelligenx
Abhay Chrungoo, Co-founder & CEO, Fintelligenx
Abhay Chrungoo, CEO and Co-founder of Fintelligenx, leads a pioneering team in London dedicated to revolutionizing industries through AI innovation. Fintelligenx specializes in developing AI Agents for Software Engineering, catering to enterprise-grade applications. With a relentless drive for excellence, Abhay spearheads Fintelligenx's mission to redefine the landscape of software engineering with cutting-edge AI solutions.