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Executive Insights

From Correlation to Causation: How AI is Transforming Decision-Making Across Industries

AI is changing decision making. A recent survey found 96% of business leaders think AI will change how decisions are made. But this isn’t...
Executive Insights

From Kanban to Scrum and back: how to find your flow as a startup

At Blask, we've figured out the hard way that growing fast doesn’t always mean getting things done faster. In this article, I, George Gaievsky,...
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10 Innovative Micro SaaS Ideas to Launch a Profitable Startup in 2025

You’ve probably heard of SaaS (Software as a Service) or know a lot about it. If not, here’s the CliffsNotes version: SaaS has changed...
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Tips for Successful Email Marketing Campaigns

Successful Email Marketing Campaign strategies are failing at an alarming rate—85% of emails never even get opened. That’s billions of messages, wasted. What’s going...
Executive Insights

It’s Up to Marketing Leaders to Drive AI Adoption

For the last two-plus years, the proliferation of AI-powered tools has captured the zeitgeist. As a major change in the way people get things...
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Lifecycle Assessment: Ensuring Longevity and Eco-Friendliness in Construction

Life Cycle Assessment (LCA) in construction is changing how we measure sustainability. Here’s a stat: over 50% of a building’s total carbon footprint comes...
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