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Tag: Advertising

What Running Ad Products at Four Major Platforms Taught Harish Balasubramanian About Building for Small Businesses

Harish Balasubramanian is a product management executive who has spent his career building advertising products at major technology platforms. He previously served as Senior...

Transforming Ad Targeting with Advanced NLP Techniques: A Deep Dive

Remember the days when cookies and keyword-driven algorithms were the state-of-the-art tools in the advertiser's arsenal? Those were truly the days of digital innocence....

Efficiency Unleashed: Navigating Hulu Ad Manager

For viewers, Hulu is one of the best ways to browse and stream a vast library of popular TV shows and movies. But behind...
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