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Tag: AI

How Programmatic Advertising Companies Use AI & Machine Learning

So, what’s the real magic of machine learning and artificial intelligence in advertising? For marketers, it’s the ability to deliver unique and personalized user...

Shopify & AI Integration: Creating Personalized Shopping Experiences That Convert 

So, you’re an e-commerce store owner or a marketer looking to enhance your website’s shopping experience for your customers.  You’ve perfectly articulated your product offerings...

Generative AI Product Development: Disruptive Prototyping and Design

The mother of invention is always a necessity, but for the time being, the invention is becoming the force that creates new needs in...

Bringing the Personal Trainer Home – How AI is Democratizing Fitness

Personal training has long been the gold standard for achieving fitness goals, but high costs and time commitments have made it inaccessible for many;...

From Correlation to Causation: How AI is Transforming Decision-Making Across Industries

AI is changing decision making. A recent survey found 96% of business leaders think AI will change how decisions are made. But this isn’t...

It’s Up to Marketing Leaders to Drive AI Adoption

For the last two-plus years, the proliferation of AI-powered tools has captured the zeitgeist. As a major change in the way people get things...
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