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Tag: Marketing

Articles

PR Checklist for AI Discoverability

PR used to answer one question: Will a human read this? That’s no longer enough. Today, content has to pass through another layer first — AI...
Articles

PR in 2026: How AI Is Reshaping PR Visibility

For a long time, PR operated on a simple assumption: if people read it, it worked. Coverage meant visibility. Mentions meant credibility. The audience...
Interview

Pallavi Sehgal on Bridging Marketing Analytics and Capital Raising

Pallavi Sehgal leads growth marketing and corporate development at CRM Messaging, where she shapes customer acquisition strategies and guides capital raising initiatives. Her career...
Interview

Angshuman Rudra on Transforming Marketing Operations Through AI, Data Engineering, and Modern MarTech Architecture

With nearly two decades of experience driving innovation at the intersection of AI, data engineering, and marketing technology, Angshuman Rudra has led product teams...
Articles

Tips for Successful Email Marketing Campaigns

Successful Email Marketing Campaign strategies are failing at an alarming rate—85% of emails never even get opened. That’s billions of messages, wasted. What’s going...
Articles

Influencer Marketing Statistics to Guide Your 2024 Campaigns

Influencer marketing continues to evolve, becoming an essential strategy for brands aiming to connect with their target audiences effectively. As we look ahead to...
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Scaling Operations for Tech MNCs: Lessons Learned in Aligning Teams, Execution, and Growth

Executive Insights 0
As technology companies grow, particularly those evolving from service-based...

AI Influencers, Trust & Authenticity: Roundtable Insights

Artificial Intelligence 0
Read the PDF/Flipbook version by clicking here The Human at...

Difference Between Term Insurance and Life Insurance Explained for Buyers Considering a Term Insurance Plan with Return of Premium

Expert Voice 0
My neighbour asked me last week why insurance is...

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